Objective: The article presents the productivity paradox digital organizations and examines the relationship between the increasing numer of information technology tools used in the workplace and the psychological mechanisms that may contribute to reduced employee performance despite the implementation of solutions designed to enhance productivity. Methods: This is a review article based on an analysis of the literaturę in the fields of cognitive psychology, human resources management, and organizational behavior. The study also draws upon research findings concerning multitasking, attention-switching costs, and information overload, relating tchem to the realities of contemporary digital organizations. Results: The findings indicate that the excessive usa of digital tools, frequent work interruptions, and the constant need to switch attention increase cognitive load, thereby reducing employees’ ability to concentrate and impairing the quality of decision-making. As a result, an illusion of high productivity emerges, while actual productivity gradually declines. Discussion: The findings suggest that changing the management approach in digital organizations by shifting the focus from working time to the conscious management of employees' attention may improve organizational performance. Such measures can reduce the costs associated with cognitive overload, enhance the quality of decision-making, and create conditions that foster the search for new solutions, thereby supporting organizational innovation. The literature review also highlights the need for further research into the cognitive costs resulting from frequent work interruptions and for the development of indicators enabling the assessment of attention fragmentation in organizational settings.